Letters or their ancestors,
he hieroglyphs, are presumably among the most ancient and cultivated design we can look back on today. A voyage of desco into the world of scripts is thus not only a journey into the histo design, but also an expedition into various cultural periods. present book offers an excursion into the last hundred years, w has attempted to develop scripts corresponding to the various ions and trends and to give each one of them its own gra character. The multiplicity of script families, script types scripts forms and their countless variants, are thus a reflection the various trends in fashion or design, artistic or stylistic ments to which letters as a means of expressing feeling, but als mean of information and communication, have always been su donated. Energy, power, determination and strength; sensei poetry, harmony and grace; movement, dynamism, mome and peace; quietness, coolness and severity; melodiousness, rhy rigidity and elegange: these are just a few of the destingui features that characterize the wealth of script types. The pr typographical compendium contains hundreds of typefaces a at your disposal for direct consultation. It will prove extre helpful in the practical field and in design research. For scripts access to, and open doors, provide insight into moods and ations. They create atmospheres and new realities. Scripts a way of typifying and characterizing. They are powerfully exp sive and hence very effective as advertising aids.
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