Sport Code – Unisex, Iconic Language & Bold Logos

Sport Code - Unisex, Iconic Language & Bold Logos

SOURCE Clear nods to iconic sporting language are at the heart of a strong athleisure visual this season. From Louis Vuitton to H&M, via genuine athleisure brands such as Aether and Outdoor Voices, logos stand proud whilst classic notions of color blocking are brought up-to-date through scale, position, and color. Athleisure is celebrating its roots. […]

Off White Denims Now Trending in Fashion SS2020 Forecast

Off White Denims Now Trending

There is a definite hijacking of indigo this season. Endorsing the ‘Off White’ theme we see hues of snowy white offering an untainted approach and unbleached calico-style fabrics producing a wholesome creaminess. The colour looks great teamed up with other neutrals for a fresh winter feel and works perfectly with darker shades of denim – […]